April 2020

Dear friends and family, I hope you and yours are staying safe and healthy. How digital life treats you? I’m adopting it! I. mean this is what we are supposed to be good at as human beings, right? Adopting.  With the COVID-19 situation and our baby boy being born in -2 weeks, I rarely leave home. […]

Do You Know What You Are Selling, Really?

Do You Know What You Are Selling, Really?

If I were to ask you what you are selling, you’d reply immediately with the name of your products, services, or perhaps your ideas. Yet according to Forbes, three top reasons why 8 out of 10 business fail, are “not being in touch with customers,” “lack of differentiation” and “failure to communicate value proposition” which all falls […]

Why You Shouldn’t Protect Your Business Model in Times of Crisis

Crisis / Photo by Markus Winkler on Unsplash

The word-wide COVID-19 situation ignited this article. Right after the first waves of its news, we at the Oppmakr Institutecreated a war room for our partners and clients to respond to the imminent crisis. I have always been a fan of pragmatism, which required me to experience what I’m sharing in our war room before writing […]

March 2020

Dear friends and family, I hope you and yours are staying safe and healthy. I never thought #quarantine be a trend on social media, but it is now. In fact, there are many things that we didn’t expect: working remotely to become the new routine, and video calls to become our first choice of chatting. […]

February 2020

Dear friends and family, How are you? With the COVID-19 spreading, we are now practicing to work remotely. The first one in my network pushing the remote work was my wife, Nassim, who made her music teachers at the Elham Music Institute to organize their classes for over 400 students remotely. In case you want to try […]

January 2020

Dear friends and family, I started this newsletter series to provide a frequent answer to the recurring question of "What's up?". It was at the Zi-tel breakfast that I asked Hamed, Jahan, and Mohammadreza the same question: What is up? Everyone was in shock. Didn't you hear? Qasem Soleimani is dead now… Then a series of events […]