Doing Business in IRAN? Here are 7 Things You Need to Know

7 Things you Need to Know Before Doing Business in Iran

Iran is indeed among the most attractive and high potential markets of the world. But doing business in Iran is not that easy. It takes a lot of effort for foreign businesses to understand the eco-cultural climate of the country in order to unfold its unlimited opportunities.

SWOT Analysis of Iran Startup Ecosystem

Inspired by Simon Sinek’s Golden Circle, in my talk and the I presented how to build a Golden Brand for startups and other organizations. The following slides includes parts of the talk. I have added some orange boxes and notes to describe the illustrations. The basic idea is simple yet powerful: communicate with WHY.

Iran Startup Ecosystem is Changing the Dynamics of The Country’s Economy

Iran Startup Ecosystem

In the past month, my colleague Yasaman Dadfar and I did our usual seasonal Iran startup ecosystem review at SWPars Ventures which led to this article. This article refers to the current startup situation of Iran, nearly 2 months before the 2017 presidential elections. According to the sixth development program and mutation in the policy […]

Iran Startup Ecosystem Map

Iran Startup Ecosystem Map

Inspired by Simon Sinek’s Golden Circle, in my talk and the I presented how to build a Golden Brand for startups and other organizations. The following slides includes parts of the talk. I have added some orange boxes and notes to describe the illustrations. The basic idea is simple yet powerful: communicate with WHY.

Why & How to Make a Better “Made in Iran” Brand

Made in Iran

There is a new trend which has been growing for more than 3 year now in Iran’s economy. It seems like every organization within Iran is trying to support manufacturers and service providers inside Iran. But how? my suggestion is via having a better “Made in Iran” brand.

X The Unknown: My TEDx Story

If you ask any TEDx organizer what is your TEDx story, you’ll get an answer that amazes you. It is now more than six years that TED—a conference with the mission of sharing “Ideas Worth Spreading,” launched one of the world’s most successful programs called TEDx. A TEDx is a TED-like event for the local communities. According […]

Here is How to Sell: Don’t!

Here is How to Sell: Don't!

In this article Reza argues that the vast majority of online business audience are no fools anymore. The article also provides understanding of your audience experience through AIDA(OR) platform and introduces three important paradigm shifts in marketing: From Sales Campaigns to Movements, From Sales People to Thought Leaders, From Costumers to Loyal Followers.

Information is Power? Not Anymore! But Knowledge Is.

If you ask any corporate c-executive or high end consultant “what drives a business?”, chances are the answers you get have all one word in common: “information”. But now that there are huge information sharing tools like creative commons, wikipedia, and basically the whole internet, information is not power anymore, knowledge is.